If you know me, you know I’m smitten with Evernote.

I use it hourly, for everything.

I swear I subcontract my entire memory to Evernote (hey, the search & retrieval function is way better than my own)!

So it was only a matter of time before I relied on it to manage a launch — and then wrote about it on the blog of the lovely Ms Samoilov, where I combine it with another nerdish passion of mine: Lord of the Ring metaphors. (I’m hopeless.)

Read the article over on Anne’s blog!