My Background & Experience

The Short Version

I help owner-led teams fix the patterns that cause dropped balls and midweek derailments — so the team carries more and you get your time back for the work only you can do.

If everything speeds up or slows down depending on your attention, you’re carrying too much of the load. Not because you want to — but because the business grew faster than the team side was built to handle.

My work is about correcting that imbalance so the team can take on more and you can finally step out of the bottleneck.

My Operating Backbone (Intuit → CIA → Operations)

Before working with founder-led service businesses, I spent my early career in two places where you either got clear fast or you got run over.

I started in product management at Intuit during the dot-com boom, back when entire product lines could appear and disappear between quarters. It was a crash course in working at speed with very smart people while keeping execution steady enough for customers to trust us.

After the boom, I moved into CIA counterterrorism operations, often in a war zone, where clarity and alignment weren’t management preferences — they were the difference between things going right or going sideways. I led distributed teams, coordinated across time zones, and learned how to keep people focused when the stakes were real and the constraints were non-negotiable.

Those two worlds built the operating muscle I rely on now: seeing how work actually moves, spotting risks early, and keeping teams aligned under pressure.

A Decade Inside Growth-Stage Teams

Since leaving government, I’ve spent more than a decade supporting and leading businesses from deep six figures into the multi–seven range. Different industries, different founders, different products — but the internal patterns were nearly identical.

The same thing happens every time: the external wins stack up faster than the team side can absorb.

That’s when the friction piles up:

❌ work snaps back to you

❌ decisions stall

❌ plans unravel midweek

❌ the team hesitates instead of acting

❌ the business starts to feel heavier than it should

It’s not because your people aren’t capable. It’s because too much of the work still depends on you to stay upright.

That’s the pattern I’m here to break.


The Problem I Solve

Your business isn’t jammed up because you lack systems.
It’s jammed up because too much of the important work still defaults to you.

I specialize in the part of the business where things silently stall:

  • decisions that keep coming back
  • ownership that isn’t clear
  • priorities that melt halfway through the week
  • work that boomerangs back onto your plate
  • teams that care, but can’t carry the load without clearer guidance

I help owner-led teams build the clarity and operating habits that make your business workable without you carrying so much of it.


How I Work

I’m not here to drop a new pre-fab “operating system” on your head or rename your org chart.
This work is custom, tool-agnostic, and grounded in what your business actually needs.

What I Do

  • run the diagnostic
  • map how work really moves
  • name the true bottleneck
  • define what needs to change first
  • build the simplest path forward
  • install the rhythms that keep the decisions alive

What Your Team Does

  • own their lanes
  • follow a steady cadence
  • keep the plan alive

What You Do

  • make the calls only you can make
  • stop carrying work that isn’t yours
  • stop being the single point of failure

Most resets land in 8–12 weeks.
It’s structured, focused, and designed so the business stands on its own, not on you.


Why This Works (My Operating Philosophy)

A few principles guide everything I do:

1. Execution problems are leadership problems in disguise.

Once the business outgrows “good enough,” it can’t rely on you to be the brain for every decision.

2. Tools can’t lead teams.

A new tool feels like progress, but it fails fast without a solid foundation. If roles and decisions aren’t clear, the tool just routes the same confusion through a prettier interface.

3. Accountability rests on transparency and consent.

Clear expectations + agreement → only then accountability. Miss any step and nothing sticks.

4. Rhythm runs the business.

It’s not (just) about morale — rhythm is the flywheel that makes every good practice possible. When cadence is steady: decisions stick, priorities hold, and the business finally runs on something more predictable than your constant attention.

These aren’t platitudes; they’re the conditions of a business that can run without heroics.


What It's Like to Work With Me

I ask direct questions, hold people lovingly accountable, and I'm all for naming the elephant in the room.
I tell you the truth, name the real pattern, and help you make the decisions that change the week, not just the vibe.

Most clients stay with me because the work feels stable, the BS threshold stays low and because clarity is a relief.

See Case Studies + Testimonials →


Next Step

Every engagement begins with a short Intro Call.

We’ll confirm whether this work is the right fit, what our first step together is, and what the next 90 days could look like if we get started.

Book an Intro Call →

BOOK AN INTRO CALL
Equity Centered Leadership logo

Certified Equity-Centered Leader

Equity Centered Leadership logo

Certified Equity-Centered Coach